Monday 23 April 2007

Airplay update: Lil LOVE

Now that Lil LOVE is starting to get played on radio, we will be presenting airplay figures for the song regularly. Lil LOVE currently has 65 spins which divide as follows:

Rhythmic: 63 spins

Pop: 2 spins

Total Audience Impressions: 1.254 million

The reason we follow impressions is because they allow us to see how a certain track is performing on American radio. These are also used when compiling data to create Billboard's Hot 100 every week. Impressions and digital sales are the main components used to determine the chart positions. Currently tracks require approximately 25 million audience impressions to debut in the Hot 100.

Since Lil LOVE hasn't been oficially sent to radio as a single it is highly unlikely it will reach these figures any time soon, but maybe if it starts doing well on radio, it will lead the label to consider actually releasing it as a single. Keep checking for up to date reports as we follow this song.

(Mariah Connection - Mediabase)



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